Digital success or digital disaster cover
Page 78 Digital success or digital disaster (ebook 1st edition)Page  50 Digital success or digital disaster (ebook 1st edition)Page 30 Digital success or digital disaster (ebook 1st edition)Digital Success or Digital Disaster - Backcover

Digital success or digital disaster?

5 av 5 baserat på 2 kundomdömen
(2 kundrecensioner)

Från: 99 kr

Succeed with the good governance guide; a toolkit for your site, intranet, and digital workplace

Mark Morrell’s first book is a practical, experience-based approach to growing and managing a successful intranet. Based on Mark’s many years of experience as the manager of an award winning intranet and his recent work with dozens of organisations.

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Produktbeskrivning

Succeed with the good governance guide; a toolkit for your site, intranet, and digital workplace

Download chapter 1 for free! (no registration)

Mark Morrell’s first book is a practical, experience-based approach to growing and managing a successful intranet. Based on Mark’s many years of experience as the manager of an award winning intranet and his recent work with dozens of organisations, ‘Digital success or digital disaster?’ will help you:

  • develop and get buy-in for your intranet strategy
  • choose a governance model suited to your goals and culture
  • establish a governance framework
  • initiate publishing standards for contributors of every competency.

This book will help you show good governance has measurable benefits, justifying future investment in your intranet.

What success looks like

Mark Morrell
Mark Morrell

Success is having a clear strategy for the intranet aligned with the organisation’s strategy, supported by a strong governance framework, with measured outcomes. Governance is the foundation of a well-managed intranet. Good governance mitigates risks; great governance empowers people and business results.

“Online governance broadly refers to the mechanisms, processes, roles and responsibilities by which intranets are managed and directed.” ~ Mark Morrell

Every theory is based on experience, and Mark provides a great number of practical examples, strategic guidance, and quick tips to help you plan a new intranet or turnaround an unloved one. You can have an intranet to be proud of and you can streamline your organisations’ ways of working in-line with your leaders’ goals and your colleagues’ needs. This book lays out how you can create or revamp your intranet strategy and governance to better meet the needs of your organisation.

A handbook for intranet leaders

How do you include ‘everyone’ in your plans without derailing your progress? How do you make decisions that respect different needs and ways of working? How do you lead the intranet as well as manage it? Download for free: Chapter 1 – Introduction to good governance [PDF; 60KB]

Digital Success or Digital Disaster - BackcoverContents

  1. Introduction to good governance …and other cures for digital disasters
  2. Developing your strategy – Schmooze it or lose it: Getting buy-in to build the right strategy
  3. Governance principles – Standoffs, lawsuits, and sinister underwebs: Seven steps to effectively mining your resources
  4. Governance framework – Types, Models, Apps, and Hybrids. Making the right moves in this brave new world
  5. Governance hierarchy – Steering groups or grouping steers? Navigating the hierarchy maze
  6. Publishing standards – The joy of specs. Legal, regulatory, and practical roads to publishing standards
  7. Building on the benefits of good governance

About the author

Mark Morrell has many years of first-hand experience as the manager of an award-winning intranet, and Mark has helped dozens of organisations develop their intranet governance in recent years. Read more about Mark Morrell. Follow Mark on Twitter and Google+. To request further details about the ‘Digital success’ book, or to enquire about Mark’s speaking availability, please email info@intranet-pioneer.com

Mer information

Vikt0.48 kg
Dimensioner24 x 17 x 1.5 cm
Variants

Ebook, Ebook and print, Print, Organizational license, Free sample

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5 out of 5 stars

2 reviews

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What others are saying

  1. Sam Marshall

    5 out of 5

    Digital Success or digital disaster? is a very welcome addition to the relatively small set of current books on intranets. The style is informal, as the title may suggest. The use of first person keeps it down to earth, and this works well when Morrell is covering otherwise esoteric topics such as principles of governance.

    The scene is set with some good examples of what happens without intranet governance, showing a particular sympathy for poor user experience.

    Despite the informal style, Morrell’s approach is systematic, carefully laying out a framework and then going into the detail of each one. There are numerous examples from (anonymised) companies to illustrate key points.

    Every intranet manager would find value in going through this with their team.

    Full review at http://www.clearbox.co.uk/digital-success-or-digital-disaster-book-review/

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  2. Fredric Landqvist

    5 out of 5

    In the recently released book Digital Success or Digital Disaster, Mark Morrell describes, in a very pragmatic manner, Governance. Why it matters, and to what extent all these simple sense making guardrails sometimes get lost – leading to a disaster, which with some common sense could have become a success.

    The book is really a good read, regardless if you have ambitions to become an Intranet Manager or you have other means or things to govern in the business. You can read my full review at http://emergentmeccano.com/2015/06/17/whe-context-matters-governance-everywhere/.

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